Fitbit will use Google's Cloud services and Healthcare API to build out new digital health-related and wearables offerings for consumers and care management and … Read the whole story

Developers at the Economic Development Authority in Western Nevada have developed a platform that identifies interest from website searches and intent data, which can … Read the whole story

The Supreme Court agreed on Monday to decide whether Google should have been allowed to settle a class-action privacy lawsuit by agreeing to pay … Read the whole story

Too many marketers still do not completely understand how to use performance marketing to its full potential through programmatic channels, according to a recent … Read the whole story

One issue continues to plague both Facebook and Google: fake news. So far, the companies blame the presence of fake news on posters and … Read the whole story

The history of marketing can be seen as an ever-increasing sophistication when it comes to segmentation and targeting. Read the whole story