Performance Marketing Insider
by Laurie Sullivan, Staff Writer
The move follows the appointment of Jeff Dean to head of AI at Google. Dean, who joined Google in mid-1999, helped to design and implement the initial version of Google's … Read the whole story
by Laurie Sullivan
AdWords now allows advertisers to enable parallel tracking, which helps load landing pages more quickly and reduce bounce rates. Read the whole story
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by Laurie Sullivan
Google put AI center stage at its I/O event, with CEO Sundar Pichai discussing how it will use AI to make meaningful change in … Read the whole story
by Chuck Martin
Google has just released Android Things 1.0 for developers to build and maintain IoT devices at scale, following previews with more than 100,000 downloads … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Google local media revenue -- search and local advertising on YouTube -- is now at $19 billion, according to BIA Advisory Services -- virtually … Read the whole story
COMMENTARY
by John Nardone, Op-Ed Contributor
Google sure seems determined to grade its own homework and prevent any third party from checking it. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Some cars will be coming with Google built in. The reality is that before self-driving cars hit the market at any kind of scale … Read the whole story
COMMENTARY
by Frank Sinton
Digital advertising is clearly under fire. From consumer-privacy concerns to lingering brand-safety issues and the continued battle against fraud, there is ample worry for … Read the whole story