The five search terms with the largest traffic increase from Q1 to Q2 2018 were anthony bourdain, kate spade, xxxtentacion, avicii, and world cup. The most improved non-branded keywords point … Read the whole story
Poor creative and low relevance are the main reasons that people still block ads, a Kantar Media study finds. Seeing the same ad repeatedly … Read the whole story
An addressable geofencing feature on Simpli.fi's platform aims to connect TV viewers -- up to 1 million locations per campaign, across mobile, desktop and … Read the whole story
Amazon is being sued by luxury bedding company The Comphy for allegedly infringing its trademark by returning links to "inferior third-party sheets" when consumers … Read the whole story
There is no point in collecting data if it has no meaning, was captured using outdated methods or if you missed an opportunity to … Read the whole story
Email is the easiest channel to analyze, and paid search is second, Ascend2 finds in a study. Read the whole story
The move follows earlier acquisitions this year of multicultural agency M8, now part of Isobar and Chilean agency White Label. Read the whole story
Summer is upon us, and Americans are getting ready to travel with family and friends. Perhaps no group is more ready to go than … Read the whole story