Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Porch.com, which helps consumers find professionals and costs for home improvements, recently inked a deal with Microsoft to serve data on the Bing search engine. Read the whole story
by Laurie Sullivan
Most Google sites are blocked by the Chinese government in the country, but its website 265.com, a directory it acquired in 2008, remains free … Read the whole story
by Laurie Sullivan
In September, the company will roll out responsive search ads to more advertisers in English, French, German and Spanish. Read the whole story
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by Laurie Sullivan
Content network Revcontent plans to announce a program that will guarantee publishers 50% more ad revenue than what they generate with long-term contracts from … Read the whole story
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by Alex Weprin
The solution is built to take advantage of open-source Prebid technology. Read the whole story
by Sarah Mahoney
Wayfair's spatial computing trick will allow tech-loving consumers to bring furniture to life in their homes. Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
As consumer attention is increasingly split across screens, marketers are looking holistically at all touchpoints to find their audiences in the right place, at … Read the whole story