Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Advertising as a way to provide information doesn't work anymore, according to an assistant professor of law at the University of Kentucky. Read the whole story
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by Laurie Sullivan
Google believes there are three ways that travel brands can win loyalty: customer service, putting the traveler in control, and enabling the travel experience. Read the whole story
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by Ray Schultz
Two-thirds of all U.S. businesses advertise online, but even more deploy email marketing, according to a study by The Manifest. Read the whole story
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by Wendy Davis
Google was sued over a report that it tracks smartphone users' locations, even if they tell the company not to do so. "Google expressly … Read the whole story