Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Part of Salesforce's AI platform, Einstein Voice, when released, will enable business users -- especially mobile users -- to dictate memos and navigate cloud services hands-free. Read the whole story
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by Laurie Sullivan
Revcontent has been working with the National Center on Sexual Exploitation to rid the internet and publisher sites of inappropriate material that some categorize … Read the whole story
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by Laurie Sullivan
Google told U.S. senators the company continues to allow developers to scan for specific keyword targets and then share data from Gmail accounts, according … Read the whole story
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by Laurie Sullivan
The shift among consumer packaged goods marketers to take products direct to consumers is creating new possibilities for data not readily available today. Read the whole story
by Larissa Faw
MAD's platform adds additional cryptography to let actors know if the data is true or false. Read the whole story
by Sara Guaglione
The number of streamed events has tripled year-over-year, generating over 120 million streams of the events. The vertical will also expand live events to … Read the whole story
by Joe Mandese
Moving from simple quants to the most sensitive qualitative area, the Media Rating Council has issued official guidelines for content and brand safety that … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
Per the change, brands can expect more visibility into various stats like monthly views, followers, impressions, click-throughs and "saves." Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
The NAD drew a distinction between material published with the motive of attracting readers and selling products: if a publisher's main economic motivation is … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Artificial intelligence is findings its way into countless aspects of the Internet of Things, but not all organizations are seeing it the same way. … Read the whole story