Performance Marketing Insider
by Laurie Sullivan, Staff Writer
More than two in five people using voice search ask for directions, an address or business hours, and 88% of those are likely to use driving directions after a voice … Read the whole story
by Laurie Sullivan
In an earnings call, Amazon Chief Financial Officer Brian Olsavsky pointed to Amazon Web Services and Advertising as two segments with very strong growth … Read the whole story
by Laurie Sullivan
Revenue from advertising rose to $28,954 billion in Q3 2018 compared with $24,065 billion in the prior year, but overall Alphabet missed analysts' expectations. Read the whole story
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by Laurie Sullivan
The amount spent on mobile video advertising overall rose 41% in Q2 2018 -- nearly double the industry growth between 25% and 28% per … Read the whole story
by Chuck Martin
Amazon's move to open Alexa Voice Services allows developers to create fully integrated products that can be registered with Alexa for Business and managed … Read the whole story
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by Alex Weprin
The scheme siphoned millions from advertisers to the fraudsters, which used a network of more than 125 apps that were installed on 11 million … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Much like Google Assistant, SoundHound is very good at understanding what was said, even in a relatively complex sentence. Read the whole story
by Chuck Martin
And at some point in 2020, the number of smart speakers will pass 200 million, according to a new study. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
"There is an Orwellian irony to the proposition that in order to get relief for a company's alleged surreptitious monitoring of users' mobile device … Read the whole story