Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Data released Thursday shows a major disconnect between marketers and consumers. Nearly half of customers believe brands aren't meeting their expectations for a great experience. Read the whole story
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by Laurie Sullivan
With help from Microsoft Graph, Bing pulls in and shares data from Outlook, MSN, LinkedIn, Skype and its other platforms to drive audience-based targeting … Read the whole story
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by Laurie Sullivan
Partnership agreements are expected to increase as the shift to mobile and smaller screens makes personalizing consumer experiences and messages a requirement. Read the whole story
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by Laurie Sullivan
Javier Soltero, who leads the group working on digital assistant Cortana, will leave the company at the end of the year as Microsoft continues … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
"YouTube's moderation of Prager University's content was faulty on many accounts, but it was not unconstitutional," the digital rights group Electronic Frontier Foundation says … Read the whole story
by Sara Guaglione
Called Guardian Voice Lab, the team will work with The Guardian's newsroom and product teams to test delivering journalism through smart speakers and interactive … Read the whole story
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by Steve McClellan
The major holding companies contributed to the effort, as did companies including Coindesk and IBM. Read the whole story