Seasonal landing pages come and go, but reposting old versions of a holiday landing page on a brand's website could disrupt ranking of that page and the site in Google's … Read the whole story
Google is rolling out a two-week experiment that will allow advertisers to promote special deals in Black Friday and Cyber Monday ads using Promotion … Read the whole story
A growing trend of embedding malicious ads within ad images could wreak havoc on the advertising industry and cost brands millions this year. Known … Read the whole story
Please join the editors of MediaPost in congratulating this year's Agency of the Year awards winners: Horizon Media; Essence; Omnicom; Publicis Media; Merkle; Mutual … Read the whole story
Shoppers will abandon ship when they can't find what they want, and when the information is unclear, Episerver reports. Read the whole story
When will TV companies start getting at least partial credit for the kicker effect they provide to search and social ads? Read the whole story
"If consumers were opted out of online advertisements by default (with the choice of opting in), the likely result would include the loss of … Read the whole story
Where does your firm stand on the global Brand Humanity Index? The U.S. ranks behind the UK and Canada, according to a Forrester report. Read the whole story