Brands that saw a 4% decline in their average order value Thanksgiving Day weekend -- although consumers spent more -- are not alone. Consumers tend to spend less per purchase … Read the whole story
Consumers querying search engines like Google and Bing often believe that privacy mode enables anonymity, but a study released Tuesday suggests otherwise. Read the whole story
In a volatile political climate, brands need to determine whether or not to speak out on specific topics across all forms of media, from … Read the whole story
With Memo, brands can take the URL for an article, plug it into the Memo dashboard and see all interactions happening to that article, … Read the whole story
The Seattle-based company also says that Prime members are pouncing on savings benefits at Whole Foods Market. Read the whole story
AI is making a big impact on how sales teams function. It won't replace your sales manager, writes Suzie Blaszkiewicz, but the use of … Read the whole story
Certain behaviors make it hard for travel companies to use data: Purchases are often paid for by someone else (work), or packed with emotion … Read the whole story