Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Amazon has taken the No. 3 spot in digital advertising share, according to eMarketer, but can it keep up with the growth in search and ecommerce fulfillment? Read the whole story
by Laurie Sullivan
Mobile transactions comprised 40% in North America and 52% in Asia-Pacific of all transactions globally. Share of sales via smartphone rose 14% during Q3 … Read the whole story
by Laurie Sullivan
Trust plays a major factor in the relationship between brands and customers. Data breaches in the coming year are a danger to both. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Amobee recently announced a partnership with Place Exchange to launch one of the first programmatic marketplaces for out-of-home solutions to a challenging problem. Read the whole story
by Wendy Davis
Amazon's search ads and email promotions confuse consumers, Williams-Sonoma alleges in a new lawsuit. Read the whole story

COMMENTARY
by Chuck Martin, Staff Writer
With two parts to test -- understanding users' queries and actually answering them correctly -- speakers did best on number one. Read the whole story
by Ray Schultz
Google loses in a bid to end class certification in a case involving its former practice of scanning Gmails to serve targeted advertising. Read the whole story
by Ray Schultz
The voice device sent 1,700 recordings to a customer who is not even an Alexa user, a German magazine reports. Read the whole story