The technology will run in McDonald's outdoor digital drive-through menu displays and other digital customer experience touchpoints, such as self-order kiosks and the McDonald's Global Mobile App. Read the whole story
Cognitiv on Thursday introduced a deep-learning search optimization platform that uses artificial neural networks to optimize paid-search campaigns based on internal and external triggers. Read the whole story
Google licensed the Beatles song "Help!" as the soundtrack to tell the world how the company will help make this world a better place … Read the whole story
MIT Sloan researchers feel that value to individuals is a better metric than GDP for evaluating digital channels. Read the whole story
While some companies have tried to build out their own in-house solutions, FuboTV's technical success suggests that cloud-based platforms may be just as efficient. Read the whole story
"Apple never represented that it could prevent Facebook from collecting location data from any possible source," the company says in court papers. Read the whole story
Demand for advertising inventory declined 5% in February vs. the same month last year, according to the U.S. Ad Market Tracker, a collaboration of … Read the whole story