Performance Marketing Insider
by Laurie Sullivan, Staff Writer
The best place to be is between 3.5 stars and 4.5 stars, and five-star-rated businesses have below-average sales. Read the whole story
by Laurie Sullivan
Google stopped indexing new content in search results Thursday. By Friday, the problem was fixed. Similar indexing issues in May affected publishers and advertisers … Read the whole story
by Laurie Sullivan
Amazon appears to be looking to build out its ad business by putting data on a blockchain. Read the whole story
by Laurie Sullivan
Consumers have a host of concerns, from search engines and marketplaces to privacy and returns, according to the UPS 2019 Customer Experience Study of … Read the whole story
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by Ray Schultz
Although consumers are suspicious of native ads, most understand them -- especially millennials, reports Outbrain. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
In-car advertising is getting a big push. Location marketing pioneer InMarket is acquiring Thinknear, the location-based service firm owned by Telenav. Read the whole story