Performance Marketing Insider
Beginning Sept. 17, Standard will become the only ad delivery method for Search and Shopping campaigns, and shared budgets. Read the whole story
Google continues to limit the data it provides to partners -- first search marketers and now, mobile carriers. Read the whole story
Adults who begin their search by using the Microsoft Search Network typically use more than one site before making a purchase, according to Microsoft … Read the whole story
Today marks the 15th anniversary of Google's initial public offering, which preceded a slew of subsequent tech platform offerings -- from Facebook to Uber. … Read the whole story
Google has sued a resident of Omaha, Nebraska for allegedly falsely accusing YouTube content creators of copyright infringement, then demanding payment to withdraw the … Read the whole story
Advertisers are wittingly or unwittingly spending more than $235 million on more than 20,000 sites known to spread disinformation, according to findings of a … Read the whole story
- COMMENTARY
Data companies are looking for new and emerging data sources and partnerships. Audience technology platform Eyeota became Equifax's latest partner in the U.S. earlier … Read the whole story
MediaPost is offering an innovative, new "blended learning" approach to continuing education for media, marketing and ad pros, starting with a course on artificial … Read the whole story
- COMMENTARY
Consumers are willing to shell out to retrieve debit card passwords and other information, LastPass reports. Read the whole story
- COMMENTARY
Q&A with Patrick Robinson, a general partner at investment firm CircleUp, who's not enthused about the pure D2C model. Read the whole story
