Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Attractive reviewers have more clout with online recommendations, Cornell University research finds. The studies could have implications for marketers seeking to save people from making superficial
judgments. Read the whole story
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by Laurie Sullivan
Microsoft Advertising on Friday opened responsive search ads to all advertisers in beta globally. The RSA ad system automatically serves up a combination of … Read the whole story
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by Laurie Sullivan
U.S. Attorney Generals are set to file an antitrust probe into Google and Facebook Monday. Will the probe influence the choices marketers make when … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Did you get cut off yesterday too? UK telcos need to wake up to Yahoo's poor service. Read the whole story