Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Google's nofollow link attribute will act as a "hint" rather than a specific directive for ranking. Google will also add two new attributes for sponsored content and user-generated content. Read the whole story
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by Laurie Sullivan
Microsoft President Brad Smith reveals why the chatbot, Tay, never had a chance in the U.S. market. Read the whole story
by Laurie Sullivan
After accusing Google of creating a false impression about its iOS operating system, Apple released a statement to set the record straight -- responding … Read the whole story
by Wendy Davis
"Now is the time for Congress to act and ensure that consumers are not faced with confusion about their rights and protections based on … Read the whole story
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by Wendy Davis
"Trademark law does not grant carte blanche to destroy competition by restricting legitimate advertising by rivals," the FTC argues in papers filed Friday with … Read the whole story
by Joe Mandese
The Association of National Advertisers this morning unveiled a new division that will work to ensure the ad industry's "measurement systems are aligned to … Read the whole story
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by Ray Schultz
The digital agency recently rebranded itself and has made several acquisitions. Ryan McGuire was hired to lead the firm's CRM and email team. Read the whole story