Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Directive Consulting, a global enterprise search marketing agency, will launch a full-learning management system that educates the user through practical templates, tools, approaches for SEO and paid
search, and conversion … Read the whole story
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by Laurie Sullivan
Google recently made changes to its guidelines to help its raters identify original reporting, and now is explaining why it made the changes. The … Read the whole story
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by Laurie Sullivan
Yelp on Thursday announced new publishing features for restaurant owners and new booking features for customers as it faces increasing pressure from Google to … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Forget the headline figures -- these are the two big questions found in IAB Europe's research. Read the whole story
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by Ray Schultz
The new software tracks online behavior and can help drive personalized email campaigns, the company says. Read the whole story
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by Wayne Friedman
Looking to improve TV/movie owners' content tracking abilities and resolve consumers' search/discovery program issues, Nielsen's Gracenote has started a new ID system. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
A BullGuard study finds Germans are more concerned about privacy than British and American consumers. Read the whole story