Performance Marketing Insider
Digital agency Aimclear has been treating Google sitelinks in paid ads as a navigational tool to websites for several years. Read the whole story
In a victory for Google, Europe's highest court has ruled that the so-called "right to be forgotten" does not always require search engines to … Read the whole story
- COMMENTARY
The change to the more informative top-impression share metrics will encourage marketers to look at ad quality and relevance of landing pages to serve … Read the whole story
COMMENTARYDuring mid-August to mid-September, content heavily drove searches for upcoming Disney+ as well as Netflix and Amazon Prime Video, but price was the dominant … Read the whole story
A major international study commissioned by the American Marketing Association indicates that a serious disconnect between consumers and marketers may lead to some inertia … Read the whole story
