Search & Performance Insider
Google Ads recently introduced a reporting feature that allows marketers to see the actual time that conversions occur. Previously, conversions were reported by the date the ad was clicked. Read the whole story
Ads in Facebook Search Results are now open to all marketers for a select group of topics. The ad unit, which appears in Facebook … Read the whole story
The findings suggest Google puts consumers at risk of buying fake electronics and pharmaceutical products by glossing over web sites known to regularly feature … Read the whole story
- COMMENTARY
Companies are forecast to spend $77 billion on mobile in-app advertising this year, with about $26.5 billion lost to mobile in-app fraud. Read the whole story
Gabbard's claim "is both filed in the wrong court and wholly without merit," Google argues in new court papers. Read the whole story
Key drivers for growth include video advertising, with marketers spending 36% more year-over-year to reach $9.5 billion. Connected television (CTV), social video stories and … Read the whole story
In closing down the feature, Yahoo also plans to erase all content on the site on Dec. 14. Read the whole story
COMMENTARYThe first drone home deliveries of packages from Walgreens have started from Wing, the Alphabet subsidiary. Read the whole story
