Google Webmaster Trends Analyst John Mueller answered top-of-mind questions on everything from crawl-rate settings in Google Search Console to the differences between data in Google Analytics and Search Console. Read the whole story
The patent developers believe that the more human a chatbot seems, the more likely a user will converse with it in the future. The … Read the whole story
Amazon has adopted a Google strategy to help marketers become more comfortable with its ad technology and platforms. Read the whole story
Marketers still expect to use other media measurement tools like media-mix modeling, especially in tracking traditional media. Read the whole story