Search & Performance Insider
More than 100 brands' ads unknowingly appeared alongside climate misinformation videos on YouTube, a study finds that was released just days before IAB Europe on Monday released its own data … Read the whole story
Data has become the gold key to services. Some hospitals are granting big tech access to train their algorithms, hoping to find cures for … Read the whole story
The company seems to have created a closed-loop data system, building out identity graphs and consumer profile insights by leveraging first-party and third-party data, … Read the whole story
"Facial recognition is fraught with risks," Sundar Pichai said Monday at a conference in Brussels. Read the whole story
- COMMENTARY
Just in case publishers think they don't have enough data, GumGum added several nuances to its Verity platform that provide more options to target … Read the whole story
- COMMENTARY
Publishers and advertisers have complained about the lack of transparency in the digital ad market. Read the whole story
They say necessity is the mother of invention, but on Madison Avenue, it frequently fathers innovation. Read the whole story
Normally, this category recognizes suppliers of media inventory, data or technology, but in a MediaPost first, we're naming an industry watchdog. Read the whole story
