Jason Cassidy, marketing director of KFC Canada, believes Google's food ordering platform gives customers a "frictionless experience." Read the whole story
Findings from a study published Monday, which analyzed six browsers, show how they track user location and share browsing history. Read the whole story
Sprout Social is using its social listening tools to monitor online reactions to the coronavirus and analyze potential brand impact regarding events. The U.S. … Read the whole story
Programmatic media buys now account for 85% of all digital ad spending, according to estimates released in a new report from the Interactive Advertising … Read the whole story
The Pay With GasBuddy platform closes the search-to-purchase loop. Currently, it runs a debit program, but expanding it to a credit card could provide … Read the whole story
The threat of a class action is unlikely to materialise, but better oversight is essential. Read the whole story
These gains are the result of an aggressive digital growth strategy around search for product reviews and gift guides implemented over the past year. Read the whole story