This is the first phase of Google's program to provide $340 million in Google Ads credit to advertisers, applicable across the Google Ads platform including Search, Display, and YouTube as … Read the whole story
The algorithm update -- Google Page Experience -- will evaluate the web pages based on users' perceived interaction with them. Read the whole story
Searchmetrics attributes the high rate of no-click activity to searchers not finding what they look for, or search engine results page features such as … Read the whole story
Connexity on Thursday announced the acquisition of Skimlinks, which helps to monetize commerce for publishers such as Conde Nast, Hearst, and Yahoo. Read the whole story
First-quarter 2020 showed YoY ad growth, but the COVID-19 pandemic created significant pricing pressure on CPMs, with digital falling 16%. The IAB released its … Read the whole story
Arizona's top law enforcement official has sued Google for allegedly duping Android users by misrepresenting its practices regarding the collection of location data. Read the whole story
Google file sharing and storage websites were impersonated the most, making up 65% of form-based attacks, Barracuda reports. Read the whole story
WARC forecasts a $49.6 billion pullback to $563 billion this year, with travel & tourism, entertainment, and financial ad categories taking major hits. On … Read the whole story