Search & Performance Insider
Brands have a unique opportunity this summer to reach the millions of consumers who are venturing outside to the thousands of drive-in movie theaters that are still operational. Mobile users … Read the whole story
Google's net U.S. digital ad revenue will decline by 5.3% to $39.58 billion in 2020, bringing the company's share to 29.4% -- down from … Read the whole story
Families of some of the women who portrayed Aunt Jemima for The Quaker Oats Company, a subsidiary of PepsiCo, want the world to know … Read the whole story
Bilingual U.S. residents have quickly become a focus for advertisers across political and other market categories during the presidential election year. Agencies and publishers … Read the whole story
Four black content creators have sued YouTube for allegedly engaging in race-based discrimination by restricting and de-monetizing videos that carry titles or tags like … Read the whole story
- COMMENTARY
Many advertisers paused campaigns due to COVID-19, but those that did not and changed their message emerged stronger. Analyzing data from thousands of advertisers, … Read the whole story
- COMMENTARY
Inventory management is the newest challenge brands face these days-and it trumps brand preference. As a result of COVID-19 disrupting supply chains and manufacturing … Read the whole story
