Search & Performance Marketing Daily
Monday, August 3, 2020
  • How DoubleVerify's Newly Appointed Lead In India Finds Joy In The Journey

    India's digital growth has become a focus for many U.S. companies. Google plans to invest about $10 billion in India in the next few … Read the whole story

  • GroupM: Brands Must Embrace Cross-Platform Shopping

    This year is projected to be the strongest year for ecommerce, with 22% growth driven by the massive shift from offline to online. Read the whole story

  • AARP.org Reaches All-Time Traffic Record, Nearly 29M Visitors

    The record traffic AARP.org experienced in May is more than double the site's usual traffic. Read the whole story

  • Motivational-Based Targeting Using 265 Psychological Traits Comes To Marketing

    Research Measurement Technologies and Semasio are announcing technology that understands peoples' motivations by analyzing psychological traits and consolidating them into motivational segments they call … Read the whole story