Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Google on Thursday introduced Server-Side Tagging to Google Tag Manager and Tag Manager 360, allowing companies to move third-party tags off their website and into a new server container hosted … Read the whole story
by Laurie Sullivan
Foursquare says the accreditation, based on the Media Rating Council's Location-Based Advertising Measurement Guidelines, is the first location data service to be accredited. Read the whole story
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by Laurie Sullivan
Waze already helps drivers find nearby gas stations and now will prompt payment of fuel through contactless payments at participating Exxon, Mobil, and Shell … Read the whole story
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by Laurie Sullivan
Google is testing a feature that will display a website domain name on the Google Chrome address bar, rather than the full URL, allowing … Read the whole story
by Steve McClellan
Apparently the Google-owned social network has come a long way since Logan Paul showed gruesome footage of a dead body on his YouTube channel. Read the whole story
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by Wendy Davis
Danielle Meah will lead TAG's "threat exchange" initiative, which aims to allow members to share real-time information about malware and other security threats affecting … Read the whole story