Search & Performance Insider
An August poll found 71% of college students are "absolutely certain" they will vote. Yet students lack confidence in the legitimacy of this election. Read the whole story
Search volume is a strong indicator of what people think and do, and several companies are tracking progress through Google Search. Volume is leaning … Read the whole story
COVID-19 has accelerated shift from in-store to ecommerce by roughly five years, with online shopping projected to grow by nearly 20% in 2020. Read the whole story
Female SEO professionals only represented about 30% of the industry in 2015, and that percentage has not improved much since. Read the whole story
- COMMENTARY
The Location-Based Marketing Benchmark Report by Reveal Mobile analyzes cost and examines how digital marketers use location data and run location-based marketing at agencies … Read the whole story
"This is not a case where Google received data surreptitiously, much less deceitfully," Google argues in papers filed Thursday with U.S. District Court Judge … Read the whole story
Using tech that operates at a granular level across a page's content, the solution is able to accurately execute a campaign. Read the whole story
- COMMENTARY
Can smaller papers adopt a strategy that has worked for "The New York Times"? Read the whole story
