Performance Marketing Insider
by Laurie Sullivan, Staff Writer
A search marketer found a way to break through Google's search ad barriers and spread misinformation, which likely led the company to bar election-related advertising after all polls close on … Read the whole story
by Laurie Sullivan
WARC estimates Amazon's ad business is growing 4.5 times faster than Facebook's and 63 times faster than Alphabet's. And COVID-19 will result in an … Read the whole story
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by Laurie Sullivan
Google is opposed to forced payments, advance notice of algorithm changes, and a requirement to share information with media companies. Read the whole story
by Laurie Sullivan
Defining money management as "risk and reward," OpenX CFO Mark Liao is focused on the finances of the business -- what the company spends, … Read the whole story
by Karlene Lukovitz
The blocking is likely to continue for at least seven days after Nov. 3, after which it will be reviewed on a weekly basis, … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The best piece of advice Kevin Dean, newly appointed COO at Infutor Data Solutions, received throughout his career came from John Healy, managing director … Read the whole story
by Joe Mandese
True[x], an innovative ad-tech company acquired by Disney as part of its acquisition of 21st Century Fox, is poised to announce a sale of … Read the whole story
by Karlene Lukovitz
The court order temporarily stopping the Trump Administration from blocking the sale of the TikTok app in U.S. app stores is sealed, so the … Read the whole story