Data suggests that 85% of Americans believe big tech companies spy on them. Now what? Read the whole story
Google Chrome has been targeted by federal and state prosecutors for alleged antitrust violations, as they look at Google's ad, search and mapping businesses. … Read the whole story
Customer Data Platforms that can combine first-, second- and third-party data have become the latest tool for marketers, data from Advertiser Perceptions shows. Read the whole story
Google has made its data-driven attribution model available to more advertisers and added YouTube to its Google Ads attribution reporting to help advertisers understand … Read the whole story
MediaPost is seeking nominations for its annual Agency of the Year awards. If you'd like to nominate an agency and/or individual in the following … Read the whole story
"The harder you work, the luckier you get" is the best advice that Fiona Salmon, Captify's newly appointed vp of partnerships, EMEA, says continues … Read the whole story
A lawsuit accusing Google of wrongly collecting data from Chrome users is based on a "willful misinterpretation of two isolated sentences" in the privacy … Read the whole story