Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Microsoft Bing's re-launch of Bing Site Explorer in Webmaster Tools and Bing's app for Xbox give advertisers another way to reach out to consumers from the console. Read the whole story
by Laurie Sullivan
Focused on AI and machine-learning, Merkle's cloud-based solutions offered through Amazon Web Services will help enterprises accelerate their data strategies and develop products and … Read the whole story
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by Laurie Sullivan
Facebook responded Friday to changes in Apple's iOS 14 operating system that will affect how publishers and developers collect and use the Identifier for … Read the whole story
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by Laurie Sullivan
Kenshoo clients running Amazon Advertising during the Prime sale days spent 3.8x more on advertising vs. the daily average of the 30 days leading … Read the whole story
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by Ray Schultz
GHunt analyzes a person's name, Google ID, YouTube channel and services like Photos and Maps. Read the whole story
by The Editor
MediaPost is seeking nominations for its annual Agency of the Year awards. If you'd like to nominate an agency and/or individual in the following … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
FCC Chairman Ajit Pai says he wants to "clarify" a 24-year-old law that protects internet companies from liability for decisions about how to treat … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Sadly, nothing has really changed. Online fraud is still bad - globally bad. Billions of dollars in money down the drain. Read the whole story
COMMENTARY
by Rob Davis
Here are a couple of tips to gauge the real efficiency of national versus local media and, in turn, focus on people who will … Read the whole story