Google will use signals to measure how users perceive the experience of interacting with a web page, and plans to test a visual indicator highlighting pages in search results that … Read the whole story
The European Commission (EC) accused Amazon of violating EU competition laws by using non-public data on its platform to distort competition in online retail … Read the whole story
Twitter on Wednesday released an update to its Carousel ads, pledging to make a variety of changes to drive better performance for advertisers on … Read the whole story
EASTON, CT -- Data scientists may be the new rock stars of Madison Avenue, but there's a reason they don't write copy for ads … Read the whole story
Most consumers want control over the shopping experience, whatever it is, Dynata reports. Read the whole story
Publishers' websites and mobile apps will support deeper integrations with online retailers and brands seeking to sell products directly to consumers. Read the whole story
Significant unintended benefits for marketers have been the adoption of "slow-walking" programs already in place, and encouragement of innovation. Read the whole story
"BrandTotal built its business on ignoring Facebook's prohibition on automated access without permission," U.S. District Court Judge Joseph Spero said in an opinion unsealed … Read the whole story