Adobe Insights data estimates this year's Cyber Monday will become the largest online sales day in history, generating $10.8 billion to $12.7 billion online -- at least $13 million spent … Read the whole story
Walmart is allowing auto-generated bots to dominate purchases for the difficult-to-find Sony PlayStation 5 gaming console. Read the whole story
NYIAX has forged partnerships with major holding companies to drive advertising as it builds out an omnichannel marketplace, and is now focused on expanding … Read the whole story
When the theatrical release of "Trolls World Tour" failed to materialize after the COVID-19 pandemic set in and shut down movie theaters nationwide, NBCU … Read the whole story
Facebook is reportedly nearing a deal to acquire a platform specializing in customer service that will value the startup -- Kustomer -- at a … Read the whole story
New Mexico's top law enforcement official has appealed a trial judge's dismissal of a lawsuit claiming the company violated students' privacy rights with its … Read the whole story
Worldwide linear TV advertising is expected to fall 16% -- $29.9 billion -- to $155.6 billion, the worst decline on record, according to WARC, … Read the whole story
Among the solutions being proffered for the ongoing deprecation of the cookie is returning to a method of targeting people based on what interested … Read the whole story
For example: Gain placement in digital gift guides for your product. Read the whole story
It had its largest-ever number of site visits on both Thanksgiving eve (12.8 million, up 14.9% YOY) and Thanksgiving Day (14.3 million, up 26.7%). Read the whole story