Some 20% of respondents to a survey discovered new brands through search ads, 19% through offline word-of-mouth, and 18% through social media ads. Read the whole story
The social hologram and digital microsite, inspired by "Midnight Sky," introduces an augmented reality tool to send hologram video messages to friends and family … Read the whole story
A recent privacy survey finds 62% of businesses don't tell customers about ad trackers collecting their data, and 55% of 1,220 business leaders polled … Read the whole story
Sweepstakes Today has battled Google over an inability to advertise on Google Search, YouTube, and its platforms due to a "gambling" and/or "weapons" label … Read the whole story
Craig Dempster, global CEO, Merkle, has worked for the customer experience management company for about 15 years. How he got there seems more serendipitous … Read the whole story
Google is urging a federal judge to dismiss claims that it violated mobile users' privacy by sending analytics data about their web activity to … Read the whole story
Genius Media Group -- which unsuccessfully sued Google for allegedly scraping lyrics -- along with other publishers have brought a new antitrust lawsuit against … Read the whole story
Toyota spent the most on TV advertising and subsequently garnered the most impressions, per iSpot.tv. Read the whole story