Performance Marketing Insider
The Martech Record Market Presence Index is a measurement of buyer intent and preference, focused on awareness, consideration, and preference. Here are results of the top affiliate networks. The report … Read the whole story
NSO Group Technologies allegedly "impersonated Facebook as part of a ploy to get users to install its phone-hacking software." Google and Microsoft, along with … Read the whole story
StitcherAds is Snapchat's only partner approved for custom overlay templates and offline conversions API, with the goal of driving more in-store sales for advertisers. Read the whole story
Growth in online service requires investments to build out India's infrastructure. Alphabet/Google CEO Sundar Pichai recently pledged to invest $10 billion in India through … Read the whole story
Customers can now order and pay for BK pickup and delivery by searching on Google Search, Maps or in the Google Pay app. Read the whole story
Google is urging a federal judge to dismiss claims that it violated mobile users' privacy by sending analytics data about their web activity to … Read the whole story
A study found COVID-19 readers skew more female (60%). Less than half (44%) of COVID-19 readers are over 55 years old. Read the whole story
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"Core human values, which are formed during our late childhood/early adolescence, do not change," says company's founder. Read the whole story
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Shift advertising dollars away from the big brand message and distribute across content, technology, UX design and data management. Read the whole story
- COMMENTARY
In today's high-tech, mobile-driven world, the oldest form of out of home information exchange, the poster, has a window of opportunity to become the … Read the whole story
