Search & Performance Insider
A typically positive search feature for a Google searcher may be good for Google as it brings people to the search engine, but it's not always helpful for the brand. Read the whole story
DPAA on Tuesday will announce that Ivan Markman, Verizon Media chief business officer, and Jean-Christophe Conti, CEO of VIOOH, have joined the global trade … Read the whole story
Microsoft's push to fill in after Google threatened to pull out of Australia should remind marketers there are other ways consumers want to search … Read the whole story
- COMMENTARY
HD Media's lawsuit outcome is potentially consequential for every publisher with a grievance against the two companies, which control about 60% of the U.S. … Read the whole story
- COMMENTARY
Advertising will have to negotiate choppy waters of reduced consumerism in 2021, then adjustment period in 2022 and beyond. Read the whole story
COMMENTARYClarke discusses biggest issues facing media measurement, including the pandemic. Read the whole story
