Performance Marketing Insider
by Laurie Sullivan, Staff Writer
"It's time for a kinder internet," according to a video launched today by Pinterest. "We can have conversations and be constructively critical when appropriate," says Jonathan Van Ness, activist,
actor, … Read the whole story
by Laurie Sullivan
With the escalation of anti-Asian hate crimes and violence across the U.S., Yelp searches for Asian-owned businesses rose by 130% in Feb. 2021 vs. … Read the whole story
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by Laurie Sullivan
Local traditional media may see strong benefits. Several marketers at small and-medium sized businesses surveyed said they would "return" to advertising with a "shop … Read the whole story
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by Laurie Sullivan
Consumers watched more than 23,000 years worth of videos In 2020, according to a study from Wistia released Wednesday. Read the whole story
by Karlene Lukovitz
With advertisers and lawmakers more focused than ever on social content, the metric is another way for YouTube to try to demonstrate responsiveness. Read the whole story
by Joe Mandese
Despite -- or maybe because of -- the COVID-19 pandemic, internet ad spending soared 12.2% during 2020 to $139.8 billion, according to a just-released … Read the whole story
COMMENTARY
by Michael McLaren, Op-Ed Contributor
Interest in "iOS app marketing" has grown leading up to changes in Apple's app tracking transparency framework, and its impact on targeting mobile users … Read the whole story
by Steve McClellan
The awards portion of the event will return (it was cancelled last year) and cover two years of work. Read the whole story
by Wendy Davis
The digital rights group Access Now is asking Spotify to promise to refrain from using a recently patented technology that claims to be able … Read the whole story
by Wendy Davis
Bidstream data "would be a goldmine for foreign intelligence services that could exploit it to inform and supercharge hacking, blackmail, and influence campaigns," say … Read the whole story
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by Wendy Davis
Lobbying groups for the cable and telecom industry say broadband is an interstate service, not subject to regulation by individual states. Read the whole story