2021 is the year of experience for Google. YouTube doesn't seem to follow the same standard (completely), according to Searchmetrics data. Read the whole story
Brands want to connect with consumers searching for entertaining videos, from cultural moments and music to celebrity conversations. This movement turned YouTube into the … Read the whole story
Google is using data from an ad usefulness survey run in Gmail to improve the user experience. Read the whole story
Search marketing experts will say "The Daily Mail" needs help and the ranking drop in Google search results has little to do with not … Read the whole story
WordPress has proposed disabling the code Google is using to implement its new browser-based targeting system. Read the whole story
GARM this morning released its first report tracking performance on brand safety across seven platforms including Facebook, Instagram, Pinterest, Snap, TikTok, Twitter and YouTube. … Read the whole story
The U.S. ad market expanded nearly 25% in March vs. the same month last year. Importantly, it was the best March since SMI began … Read the whole story