Google researchers are rethinking search. This should be no surprise, as data privacy concerns take more attention from companies and consumers. Read the whole story
Microsoft calls its strategy to reach consumers impacted by economic and personal disruptions "marketing with purpose." As consumers now want more, it's more than … Read the whole story
The former Apple engineer, who was fired following an employee protest over his past comments about women in a book, may have a race … Read the whole story
The ad industry is focused on changes in consumer behavior based on the actions of brands and advertisers. But what about changes in the … Read the whole story
Privacy strategies from Apple, Google and Facebook have led marketers to reallocate ad budgets from one platform to another, as each brand tries to … Read the whole story
Siding with Google, a federal judge has dismissed antitrust claims brought by advertisers that alleged the company monopolized "programmatic display advertising services." Read the whole story
As much as retailers spend on print and digital advertising every year, they also compete with publishers for media dollars as they sell ad … Read the whole story
Brands need data -- but they face gaps in both their data accuracy and skills, Enterprise Strategy Group reports. Read the whole story
While multiculturalism remains a hot topic within Adland, particularly with Black and Hispanic shops, there is a lack of focus on the Asian community. Read the whole story