Snap accomplished something Google and Facebook could not -- finding a home for its augmented-reality glasses with content storytellers. Then it acquired an AR company. Read the whole story
Eye Square on Monday will launch an ad measurement platform that tells marketers how and why their ads running on ecommerce marketplaces like Amazon … Read the whole story
Merkle wants to build a platform to help marketers understand why people search. The technology will map out topical areas to put the focus … Read the whole story
Consumers are quite open to ad-supported streaming services -- even if modest fees are involved -- but they're frustrated by the current state of … Read the whole story