Inside Performance
Criteo held a virtual meeting this week to talk about holiday trends in 2021. The company claims it sees more than three times the amount of ecommerce data as Amazon. Read the whole story
Twenty years of research advancements have helped elevate AI from a promising idea to an indispensable tool. Now Google says the technology is poised … Read the whole story
Canaan Schladale-Zink, Quartile CRO, said increased competition as more companies entered online marketing has become more of an issue than the supply chain. "Now … Read the whole story
Nielsen now says many of its panel maintenance issues have been resolved. Its national TV panel has built up to its pre-COVID levels -- … Read the whole story
With this update, listeners of a live Space will now be able to replay the conversation and share it on their timelines. Read the whole story
- COMMENTARY
Not only are the two businesses generating different types of revenue, but they have fairly different content. Read the whole story
COMMENTARYWhy anyone would want to live in a virtual simulation, much less one of Zuckerberg's making, is beyond me. Read the whole story
COMMENTARYBy 2023, Hulu and YouTube will still be the top two platforms by CTV revenue, but Roku, Pluto TV and Tubi will have eaten … Read the whole story
- COMMENTARY
What's really sad is that there's little we can do to steer Meta's vision or ambition. The Big Corporate Advertising Shutoff of 2020 had … Read the whole story
- COMMENTARY
Americans will be hoping to wear a different type of mask this Halloween -- and marketers are taking advantage of that hope. Read the whole story
