Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Google and Facebook, along with YouTube, were fined for breaching French law, following investigations of how they present tracking choices to users. "Rejecting cookies should be as easy as accepting … Read the whole story
by Laurie Sullivan
"For the first time with Android, we're also focused on building for other platforms, like Windows, whether it's in gaming, productivity or other areas," … Read the whole story
by Laurie Sullivan
Spotify has introduced a podcast ad feature designed to turn awareness into action and is calling it call-to-action (CTA) cards. The ad unit launched … Read the whole story
by Tanya Gazdik
"This integration allows us to improve the customer experience immensely," Volvo's Henrik Green says. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The Chinese company making TCL-branded TV sets will be selling 10 million smart TV sets a year, powered by Google TV or its sister … Read the whole story
by Ray Schultz
Maps Web Snapshots enables developers to load a URL where JavaScript is unavailable. Read the whole story
by Karlene Lukovitz
A partnership with ecommerce platform MikMak allows advertisers to offer multi-retailer add-to-cart functionality and e-commerce analytics for campaigns running on Yahoo's native ads and … Read the whole story
by Wayne Friedman
The service will offer deduplicated analysis of media consumption and audiences across media and screens, Comscore says. Read the whole story