Performance Marketing Insider
by Laurie Sullivan, Staff Writer
In a study, Semrush found 51% of searches contained between one and two keywords, while 43.3% contained three to five, according to data released Thursday. Read the whole story
by Laurie Sullivan
Nextdoor on Thursday announced the expansion of its self-serve ad campaign management platform -- Nextdoor Ads -- designed to help small and medium-sized businesses … Read the whole story
by Laurie Sullivan
Every company has vast amounts of unstructured data from customer feedback found in public forums, reviews and ratings, to information on employees, brand performance, … Read the whole story
by Laurie Sullivan
Consumers are shifting toward more intentional online behavior, away from social platforms and toward editorial sites such as news and lifestyle sites, mainly because … Read the whole story
by Joe Mandese
Founded in 1988 as a pure-play search agency, 360i ultimately evolved into a full-service creative and media shop by the time it was acquired … Read the whole story
by Wendy Davis
"Texas does not allege that the advertisements misdescribed or misrepresented the Pixel 4 or its features," Google told a federal judge. Read the whole story
by Joe Mandese
The assignment is intended to "reimagine and expand its full-funnel digital footprint," and will unite "sequential, customer-centric journeys across every digital touchpoint." Read the whole story
by Colin Kirkland
Pinterest will ban all misleading climate-related information including content and ads on its platform, with specific guidelines mapping out which content will be banned … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
YouTube allegedly "recommended that users view inflammatory videos created by ISIS, videos which played a key role in recruiting fighters to join ISIS," the … Read the whole story