Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Search marketers may be the least surprised at the news that Google software engineer Blake Lemoine could have helped to create a machine or software program that is sentient --defined … Read the whole story
by Laurie Sullivan
'The Washington Post' on Monday will officially introduce a series of articles with visual animated content in an effort to change journalism in economics. … Read the whole story
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by Laurie Sullivan
Google's parent company Alphabet will allow rival ad intermediaries to place ads on YouTube as part of a European Union antitrust investigation. Read the whole story
by Laurie Sullivan
Microsoft has been running an experiment that places a search field on the leftmost position of the Windows 11 taskbar. In the latest redesign, … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Dan Goman, CEO and founder of Ateliere, remembers bread and milk lines and the day he left Romania, fleeing to Italy and then the … Read the whole story
by Joe Mandese
The announcement says GroupM and a coalition of big media suppliers are working with "standards-setting bodies" to create a framework, including the IAB Tech … Read the whole story
by Joe Mandese
The revisions, which come a week after a minor cut by Publicis' Zenith unit, bring the Big 4 agency forecasting unit consensus 2022 growth … Read the whole story
COMMENTARY
by Tony Silber, Staff Writer
I'm always fascinated by how media coverage produces proliferating brands. But at some point, always, the niches within niches become too thin. Read the whole story
by Steve McClellan
That's according to agency research firm COMvergence, which studied the billings of 28 holding company and independent media agencies representing an estimated 63% share … Read the whole story
by Joe Mandese
Citing a rapidly changing direct-to-consumer marketplace, Bombas said it is leaning on data to drive its growth. Read the whole story

COMMENTARY
by Joe Mandese
"One of the things we thought was really important to call out was the blurriness of media and how everything is evolving in a … Read the whole story