Search & Performance Insider
A Collage Group study on multicultural Americans found 65% of Americans overall believe the U.S. is the best country in the world, although their reasons differ based on age and … Read the whole story
TikTok Shop has debuted in the U.S. Participation for now requires an invitation, and some invites have been offered to select U.S. businesses. Read the whole story
Four years after Laserlike was acquired by Apple to boost its web search technology, at least one of the three founders has quit to … Read the whole story
- COMMENTARY
Should you play it safe and hoard your marketing dollars in view of a "softening" of the economy? Read the whole story
- COMMENTARY
Some of the major challenges include locating assets, maintaining/updating content, implementing the right technology, and budget, planning, and resource challenges, Canto and Ascend2 report. Read the whole story
About two-thirds of CMOs say the volume of data available to them has become increasingly overwhelming, with 33% citing the rising numbers of channels … Read the whole story
The bulk of the increased political ad dollars during major election years typically goes to local TV stations and local media platforms. Kantar projected … Read the whole story
COMMENTARYLong term, what's the plan for ads on local TV? Borrell Associates is estimating nearly flat results for U.S. local advertising -- up just … Read the whole story
