Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Google is working on a new Bluetooth tracking device to compete with Apple's AirTags. Read the whole story
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by Laurie Sullivan
The worldwide release is the result of the ongoing partnership with OpenAI, which built the ChatGPT AI application. Read the whole story
by Laurie Sullivan
Neutronian has officially launched the next iteration of its Data Privacy Scores rating system -- adding hundreds of companies, from data providers and publishers … Read the whole story
COMMENTARY
by Aaron Paquette, Columnist
Chat-based queries have the potential to upend search, while brands can use AI for fresh perspectives -- among many other use cases. Read the whole story
by Joe Mandese
The new platform is a proprietary AI tool Horizon claims buys more than 20% better than humans do. Read the whole story
COMMENTARY
by Karlene Lukovitz
YouTube has confirmed that it's testing a streaming channels hub -- potentially more heavy-duty competition for Tubi, Roku, Pluto TV and subscription-based ad-supported services … Read the whole story
by Joe Mandese
The new analysis from Standard Media Index also reports Reddit for the first time showing a 3% share of social spending by national brands. Read the whole story
by Joe Mandese
Fabre-Hernoux says privileged access to the inside thinking about and application of some of the most powerful consumer data insights in the world prepared … Read the whole story
by Joe Mandese
The "non-compulsory" reporting utilizes Ad Net Zero's five-point methodology as a guide but will not influence the judging process. Read the whole story
by Richard Whitman, Columnist
The Omnicom agency announced in the New York Times today that it's moving from Adland's former epicenter, Madison Avenue to new offices on East … Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
The retailer is doing a two-day home page takeover in its latest bid to rebuild a post-Sephora beauty identity. Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
In a study of the 50 most annoying things in life by online security firm Kapersky, deleting spam email came in at number 4. Read the whole story
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by Colin Kirkland
Since the recent launch of a feature that allows users to search the price of stocks and individual cryptocurrencies directly on the platform, Twitter … Read the whole story