Search & Performance Insider
NP Digital's research paper outlines findings from anonymous data collected by the company's platforms from Ubersuggest, and Answer The Public. It shows how trends like changes in Google's algorithms and … Read the whole story
Microsoft on Tuesday reported revenue declines from its Windows OEM Operations and from Xbox content and online services, but increases in cloud and services … Read the whole story
Similar to the changes made in Europe for many of the same reasons, users in India will now have an option to choose their … Read the whole story
Business openings reached an all-time high in 2022, growing in 86% of states. Growth exceeded 2019 levels, particularly in the South, according to Yelp … Read the whole story
COMMENTARYWhen I was gifted an Apple Watch. I realized Apple Maps was simpler and cleaner than Google Maps. Read the whole story
COMMENTARYA leading analyst breaks down how these networks are changing the ad scene -- and how that can help (or hurt) retailers. Read the whole story
Advertisers using Google Ads are in danger of having their brands co-opted by spam messages promoting sex websites and scams. Read the whole story
- COMMENTARY
By approaching the Super Bowl with a modern lens and leveraging the power of influencers, brands can reach a wider audience. Read the whole story
Many consumers visit sites to compare prices or get ideas, Lucidworks reports. Read the whole story
COMMENTARYMarketers can't afford to wait to get Amazon and retail media right. Here are three steps they need to take now. Read the whole story
- COMMENTARY
A broad view of recent industry initiatives to create standards for audience measurement goes beyond who these groups include to look at the upfront … Read the whole story
Mindshare's brand refresh separated the terms "mind" and "share" to connote a new kind of collaboration with the other professional services entities it does … Read the whole story
ProfitWheel helps brands garner insights from their first-party data. Read the whole story
Disney says its clean-room technology and Disney Audience Graph technology are working with most major agencies and media holding companies including Dentsu, Horizon, IPG … Read the whole story
