Traditional search engines are moving toward AI and conversational chat, causing a gap in retailers' on-site search services. Research released Wednesday by ecommerce experience platform Nosto suggests 69% of consumers … Read the whole story
NP Digital has integrated paid search data into its Answer The Public technology, allowing marketers and search experts to use it as a ChatGPT … Read the whole story
The Trade Desk released Q4 2022 earnings today, raising guidance for the current quarter and reporting record spend on the platform in 2022 of … Read the whole story
Defining a "slowcession" as "coming to a standstill, but never going in reverse," a report projects the 2023-24 upfront will be hardest hit and … Read the whole story
Apple Music beat Pepsi at least in terms of sponsorship value generated, according to a just-released analysis of the two halftime show sponsorship deals. Read the whole story
Elon Musk now claims the company will stabilize by year-end, allowing him to step down as CEO. Read the whole story
In Q4 ended Dec. 31, cbdMD sales fell 34% to $6.1 million-$4.9 million of which came from ecommerce. Read the whole story
Email is a relatively small contributor to traffic, while direct is first, Contentsquare reports. Read the whole story
No. 1 spot on USA Today's Ad Meter, by The Farmer's Dog, got 6.56 out of a possible score of 10. Read the whole story