At its first global ad summit, Pinterest announced its new ad offerings, including a video ad placement on the mobile app to appear on … Read the whole story

Wunderkind, which helps brands target website visitors with emails and texts, has raised $76 million in funding, despite the ongoing controversy over ad targeting. … Read the whole story

Warby Parker attempted "to free-ride on 1-800's valuable goodwill and to garner unearned consumer consideration," 1-800 Contacts argues in new court papers. Read the whole story

Independent agency SCS calls "phygital phantoms" a new mobile consumer archetype. As for Aliens, well, you'll have to keep reading (but not viewing) to … Read the whole story

Consumers also saw the possibilities for several marketing-related functions. Almost half (44%) said customer service is a good application for the AI chatbot. Read the whole story

The study from Europe's DMEXCO finds just one in ten marketing executives have any concrete plans for applying AI. Read the whole story

Penn reaffirmed the company's long-term goal of 10% to 12% organic growth annually, which he predicted the company would exceed in the 2024-25 cycle … Read the whole story

Email capture forms have been creeping from the front to the middle to the back, a report from Wistia states. Read the whole story

Australia's Measurement of Outdoor Visibility and Exposure has a new "X factor." Maybe it's time to bring it up from Down Under? Read the whole story