Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Consumers looking for better prices online got a surprise in March -- which could be a positive sign for online marketers-- as online prices fell 1.7% vs. the prior year. … Read the whole story
by Laurie Sullivan
Baidu has sued Apple and several app developers to stop the flood of fake Ernie bot apps, the company's AI-based chatbot. Read the whole story
by Laurie Sullivan
Sundar Pichai muses about the future of Google Bard, the commercial potential of large language models and LLM search, and the future of link-based … Read the whole story
by Laurie Sullivan
Aimclear, an independent tech and digital marketing agency, created a marketing lab and think tank focused on artificial intelligence (AI). Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Global media platform Teads shared the key carbon benefits of working with Scope3 on its direct inventory. Read the whole story
by Colin Kirkland
ExtendingYouTube Premium's allure beyond giving subscribers an ad-free experience, the platform is introducing support for Apple's SharePlay, the live co-viewing FaceTime feature already integrated … Read the whole story
by Joe Mandese
"One hypothesis about the gap between interest and investment is that many companies which have interest are still 'sitting on the sidelines' and don't … Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
NPR now is labelled state-affiliated media" -- a label also affixed to Russia-controlled Russia Today, and China's Xinhua News. Is that fair? No. Read the whole story
by Wayne Friedman
S&P estimates gross retransmission fees will rise 3% to $14.83 billion this year, with lower single-digit gains to $15.93 billion in four years. Earlier … Read the whole story
COMMENTARY
by Maria Bailey, Columnist
For one: Don't over-curate your content. Trust your creators. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
With sales up 13%, the fabled clothing brand is leaning into its D2C strengths, finding new ways to get people talking. Read the whole story