Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Using AI in the app, the platform scans the person's teeth and creates a 3D scan similar to what might happen in a physical SmileDirectClub location. Read the whole story
by Laurie Sullivan
The service brings Amazon's online marketplace to video games and mobile apps, starting with Niantic's real-world augmented reality game Peridot, the company announced Tuesday. Read the whole story
by Laurie Sullivan
More than 80% of marketers report they have experimented with the technology, which is changing the search patterns of consumers. Here's how. Read the whole story
by Fern Siegel
Based in London, the shop launches with Pernod Ricard, Korean food brand bibigo and Laser Clinics as clients. Read the whole story
COMMENTARY
by Jon Last, Columnist
Sports marketers need to step up their game against a broader leisure market now better able to compete than at any previous point in … Read the whole story
COMMENTARY
by Karlene Lukovitz
Gen Z's unique, multiscreen ways of engaging with TV offer advertisers new opportunities, underscores new survey. Read the whole story
by Tanya Gazdik
The automaker has entered the next phase of its technology-driven transformation, which will include "new and exciting customer experiences," says GM's Mary Barra. Read the whole story
by Rob Williams
Advertisers are more cautious amid economic uncertainties that may push budgets to the second half of the year. Read the whole story